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Showing posts from September, 2020

Grow your business’s numbers and reach instantly. Here’s how!

  It is speculated that over 7000 languages are spoken all over the world, and over 19,500 languages and their dialects are spoken in India alone. Obviously the numbers can’t be accurate because there are still many undiscovered languages around the world. But still, the numbers speak for themselves. A business to exist in such a multilingual environment, it is imperative that it adapts to the environment. For the very reason, the number of translation companies is growing at a large rate. The search for ‘Translation company in Delhi NCR’ is at a new height. Thus, it becomes highly necessary for your company to avail such services if there are plans for expansion in the near future.  What all should a business translate in case of expansion? A business needs to modify numerous features to accommodate the needs and expectation of potential customers. Meanwhile, it maintains the originality of the features for its existing customers and brand value. Before expanding the company ...

Make your business global for higher profit and revenue. Here’s how!

  A business’s primary goal is to generate revenue and profit margins. These objectives are attained due to customer satisfaction. Usually, companies try to satisfy customers by offering them a good quality product or service and in addition to that, a two-way communication channel for feedback and suggestions. Now imagine if your business is expanding in new areas, the target markets have changed. In such a case, will the customers instantly choose your brand? The answer is a blatant no. Your business is alien to that particular region. Before even choosing your product or service, they need to be aware of the company and have some faith in the brand. The natural answer is localisation of your website and mobile applications. But many often forget to pay attention to the need for document translation which is vital for your expanding business to create goodwill among your customers and clients both.  What is document translation? Document translation refers to translating o...

Attract foreign customers with international translation

A business goes through many stages in its course. The one related to expansion means a company is ready to take up a new customer base and explore a plethora of untapped markets. Before setting up branches and hiring a staff dedicated primarily for international expansion, a company needs to approach potential customers and make them aware of its products and services. It will be a half baked idea if you decide to set up an overseas operation before even reaching people. Thus if you are looking for a full-fledged global expansion, you need to start with the international translation of your website, mobile applications and even business-related documents for B2B communications.   The need for international translation As mentioned earlier,   a business needs to reach out to its customers and clients before commencing operations in the international business world. ●        The translation of websites : Making your company’s website avai...

Planning for business expansion? Your next stop should be Voice over translation

  The marketing strategies of business drive a company to reach the zenith of success. With the world moving ahead at a fast pace with technology, the ways to express and convey any information has taken more of a visual turn. It is now better to show rather than write. Think from a consumer or audience’s perspective. It is more convenient to watch a video rather than reading a text-heavy passage. To put in simpler terms, almost everyone prefers a movie over a written script. The engagement is in the visuals.  The need for Voice over translation for an expanding business Now apply this to your business. According to you, which is the most effective way to convey about a new product launch? A press release or a well put video? Although you can’t undermine the importance of a press release, a video just puts your message across in a much better way. It becomes instrumental to your marketing strategy if you are looking at a business expansion to new territories and cater to ...

Know why International translation is not a temporary thing

We are living in a different world now, different from what it was before a few decades ago. So, what has changed or transformed? Well, there are many things, not one. But, one thing that has completely transformed is the use and scope of the internet for every field or niche. Talk about the people to people contact between the countries or the business expansion plans; it has impacted all.  See, the global markets are multilingual. So, you cannot boast of your services with just one language. It's more than that when you are targeting a variety of people, especially with different languages. Hence, the unavoidable fact is that international translation is the truth of the era. Either you accept it or miss ample opportunities. Reasons behind the popularity of translation services The simple concept behind translation service is increasing understandability. If you are wondering about selling your products or services to overseas customers, you have to make sure that they understa...